-
Social Media Safety Tips
While sharing your top 10 favorite television shows may sound like a great way to connect with friends, be sure to think twice about the information you are publicly sharing online. Social media is a fantastic way to connect with others both personally and professionally, especially during these socially-distant times. However, if not careful, it…
-
The Importance of Professional Quality Photography for Web Design
In this day and age, websites are one of the most important elements of a company and its brand. When you think of a website, you think of its design, the content within it, and how that website functions. But one thing that is typically overlooked is the importance of authentic and quality photography within…
-
Google Search Ads: Why They Work
What are Google Search Ads? Google Search Ads are text advertisements that can appear above or below search results on Google based upon a user’s search terms, also known as keywords. They can also appear beside, above, or below search results on Google Play, Google Shopping, and Google Maps, including the Maps app. So, basically,…
-
ADA Website Compliance
Is your website ADA Compliant? If not, you leave your business susceptible to a potential lawsuit. Luckily, the team at Boost Creative has put together this quick guide that could help prevent an ADA Compliance lawsuit and save you thousands down the road. What is ADA Compliance? The Americans with Disabilities Act (ADA) is a…
-
Google Ads 101 – Campaign Types
Search vs Display Campaigns Search Only Ads Search Ads are text advertisements that can appear above or below search results on Google based upon a user’s search queries, or keywords. They can also appear beside, above, or below search results on Google Play, Google Shopping, and Google Maps, including the Maps app. Ads might appear…
-
Google Ads 101 – Basic Structure
Pay-Per-Click, or PPC, advertising can be a world of its own. To save you time and confusion, we’ve complied a list of the basics of Google Ads to help you better understand your marketing efforts. Account Structure The best place to start is with the account structure of Google Ads. Google accounts contain 4 main elements…
-
The Importance of Website Security
Small businesses are 65% more likely to experience a cyber-attack. Is your website secure? In the age of technology, website security has become a major concern for users across the globe. From small businesses to major financial bank websites getting compromised, ensuring your data and website are protected should be top priority when developing a…